Customer Engagement Strategist

Customer Engagement Strategist will create content for all communication channel based on the audience and segmentation. This candidate will also create strategy for customer acquisition & retention, and ensure that every campaign & promo is published and delivered.

Job Responsibilities :

• Monitoring, maintaining, and creating content for all communication channel (email, push notification, inbox promo, whatsapp, etc)
• Defining the right audience and segmentation for every communication Implement lifecycle automation program through CRM tools
• Plan and update the campaign communications calendar
• Ensuring that every campaign and promo is published and delivered
• Creating strategy for customer acquisition and retention

Job Requirements :

• Bachelor Degree in Communication, Marketing, or equivalent experience
• At least 1 year of CRM experience, preferably within e-commerce industry
• Good knowledge of basic HTML & CRM tools will be an advantage
• Ability to work effectively under pressure with a strict deadline
• Have a good communication skill
• Strong desire to learn something new and think outside the box

About Kawan Lama Group

Established in 1955, Kawan Lama Group is a multi-sector group of companies who are constantly innovating for improving the quality of lives. Manages 28 brand portfolios operating in six different sectors: Commercial & Industrial, Consumer Retail, Food & Beverages, Property & Hospitality, Manufacturing & Engineering, and Commercial Technology. Aiming to be more than family business - but beyond that, we are business for families, we carry the mission to bring values for betterment of lives through business development and continuous growth.