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KOL Lead (Surabaya)

Salary undisclosed

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Job Description:

  • Oversee and mentor the KOL team, fostering a collaborative environment that encourages innovation and professional growth.
  • Develop and execute comprehensive KOL engagement strategies aligned with the brand’s vision and market trends.
  • Identify, recruit, and maintain strong partnerships with top-tier KOLs, influencers, and beauty experts, ensuring alignment with brand values and objectives.
  • Lead the design, execution, and optimization of KOL-driven marketing campaigns, ensuring high-quality content and engagement metrics are met.
  • Analyze campaign effectiveness and KOL performance, providing strategic insights and actionable recommendations for improvement.
  • Work closely with marketing, product development, and sales teams to integrate KOL strategies across all brand initiatives.
  • Manage the KOL marketing budget, ensuring efficient allocation of resources to maximize impact and ROI.
  • Prepare and present regular performance reports to senior management, showcasing the impact of KOL initiatives on brand growth and market presence.

Requirements:

  • 1 year minimum experienced as a KOL Leader/ Senior KOL/ Senior Marketing
  • Bachelor’s degree in Marketing, Communications, or a related field
  • Strong leadership and team management abilities, with experience in guiding and developing a diverse team.
  • Proven track record in the personal care industry is a ++
  • Proven track record in handling KOL campaign
  • Proven track record in monitoring KOL Specialist Team
  • Experienced in handling KOL Mega and got a good achievement
  • Ready to working under target
  • Experienced in handling internal and external campaign is a ++
  • Proficient in analyzing data to inform strategies and enhance campaign performance.
  • A strategic thinker with a flair for creative problem-solving and innovative campaign design.
  • Familiarity with KOL management tools, social media analytics, and current trends in the beauty industry.