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Content & Community Lead - RG

Salary undisclosed

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Responsibilities

  • Set and drive the overall content strategy to inspire and empower our community.
  • Lead social media content direction, campaign strategy, and creative initiatives.
  • Manage content creators, interns, and contributors, ensuring quality and alignment with our brand vision.
  • Oversee all content creation and copywriting across social media channels, maintaining a cohesive brand voice.
  • Track and analyze social media trends to keep our channels engaging and relevant.
  • Take ownership of social media growth, driving increased followers and engagement.
  • Plan, organize, and execute community events (both online and offline) to deepen audience engagement.
  • Establish and nurture partnerships with influencers, organizations, and other communities that share our values.
  • Collaborate closely with internal teams, ensuring consistent messaging and leveraging community insights.

Requirements

  • Bachelor’s degree in Communications, Marketing, Digital Media, or a related field.
  • Minimum of 3 years in leading content or community initiatives with a focus on women empowerment.
  • Strong strategic skills in social media and content marketing, with experience analyzing and leveraging data insights.
  • Exceptional copywriting skills and an ability to produce engaging, high-quality content.
  • Proven experience in TikTok video editing and adapting to evolving social trends.
  • Strong leadership and mentorship skills, with a passion for empowering others.
  • Event planning and community management experience, particularly within women-focused or social empowerment initiatives.