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Freelance KOL Specialist

Salary undisclosed

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Key Responsibilities:

  • Create influencer marketing strategies and campaigns for existing clients and client pitch
  • Build and maintain a relationship with talent managers, agents, and KOL directly to execute digital brand activations and branded content campaigns
  • Build an influencers platform/influencers database
  • Research and identify key influencers across multiple digital platforms to build powerful brand experiences
  • Negotiate costings appropriately to ensure a mutually beneficial agreement Implement influencer engagement campaigns by liaising and coordinating with influencers and bloggers on their requirements, timeline, and deliverables
  • Track, analyze, and report the impact of social media, blog, and influencer marketing activities
  • Monitor social media feeds of competitors and influencers to gauge trends and inspiration
  • Coordinate and work closely with related team for influencer inquiries

Qualifications & Skills:

  • Bachelor's Degree in Marketing, Communications, or a related field
  • Excellent communication skills in English (written and spoken)
  • 3+ years experience working within influencer marketing project
  • Ability to project manage and multitask, in a dynamic and result-oriented environment
  • Enthusiastic about social media trends and understanding audience segments
  • Experience handling Influencer Marketing Project, Blogs, Facebook, Instagram, Twitter, YouTube, Tiktok, and any other social platform
  • Preferably having good knowledge and influencer network
  • Comfortable with using data to derive actionable insights