Digital Marketing Specialist

About Meatguy Steakhouse

Meatguy Steakhouse is a premium steakhouse that offers a distinctive dining experience, combining high-quality cuts of meat with bold flavors. With a strong online and offline presence, we're expanding our digital marketing team to grow our brand further and engage with our audience. We seek a passionate and creative Digital Marketing Specialist to join our dynamic team.

Job Overview

The Digital Marketing Specialist will develop, implement, and manage marketing campaigns promoting our brand and products. You will significantly enhance brand awareness within the digital space and drive traffic to our website and social media platforms.

Key Responsibilities

• Plan and execute all digital marketing campaigns, including SEO/SEM, email, social media, and display advertising.
• Develop, manage, and optimize social media content for Instagram, Facebook, TikTok, and other relevant channels.
• Monitor and analyze the performance of digital marketing campaigns and provide actionable insights for optimization.
• Collaborate with cross-functional teams to create and implement marketing strategies that align with the overall brand objectives.
• Manage and maintain the company’s website, ensuring a seamless user experience.
• Track and report on the success of digital marketing efforts using analytics tools.
• Stay current with the latest trends in digital marketing and continuously explore new opportunities to increase online visibility.
• Coordinate with external agencies, designers, and influencers to enhance campaign effectiveness.

Qualifications

• Proven experience as a Digital Marketing Specialist or similar role, preferably within the F&B or hospitality industry.
• Strong knowledge of SEO, SEM, and social media marketing.
• Experience with digital marketing tools like Google Analytics, Google Ads, and Meta Business Suite.
• Excellent understanding of website management, content creation, and data analysis.
• Creative mindset with an ability to generate innovative ideas.
• Strong communication and project management skills.
• Ability to work in a fast-paced environment and meet deadlines.
• A bachelor’s degree in Marketing, Business, or a related field is preferred.

What We Offer

• Competitive salary and benefits.
• Opportunity to work with a fast-growing brand in the F&B industry.
• A dynamic and supportive work environment with opportunities for career growth.