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Responsibilities
- Develop and execute effective marketing campaigns across various channels.
- Analyze customer data and behavior to create targeted CRM strategies.
- Utilize CRM tools to segment and personalize communication for different customer segments.
- Monitor and evaluate campaign performance, providing insights and recommendations for optimization.
- Collaborate with cross-functional teams to ensure alignment of campaigns with overall marketing objectives.
- Stay updated on industry trends and best practices to enhance campaign and CRM strategies.
- Bachelor's degree in Marketing, Business, or a related field.
- Proven experience in campaign management and CRM strategy.
- Proficiency in CRM tools and analytics platforms.
- Strong analytical skills with the ability to translate data into actionable insights.
- Excellent communication and collaboration skills.
- Detail-oriented and able to manage multiple projects simultaneously.
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