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Key responsibilities:
- Develop and execute a monthly content planning and mood board for Instagram and TikTok.
- Create and implement social media campaign strategies to enhance brand awareness, increase impressions, boost follower growth, and improve engagement rates.
- Collaborate with designers, videographers, photographers, and content creators to produce impactful and cohesive social media content.
- Review content output, including visual photos & videos, audio, and copywriting, to ensure alignment with brand guidelines and messaging.
- Analyze competitor activity to identify opportunities for diversification, expansion, and improved engagement with the target audience.
- Brainstorm and contribute to the generation of campaign ideas, innovative social engagement strategies, and compelling digital content.
- Maintain brand values by ensuring consistent copy and visual tone in line with brand guidelines.
- Leading execution of photoshoot and videoshoot to achieve desired outcome (timekeeping against rundown, talent briefing, styling, monitoring output vs planning).
Qualifications
- Minimum 3 years in content management/social media; having with a minimum of 1 year fashion experience will be a big plus.
- Bachelor's degree in Marketing or related field.
- Strong social media campaign skills.
- Excellent strategic thinking and problem-solving.
- Proficient in data-driven insights.
- Exceptional communication skills.
- Detail-oriented with brand consistency.
- Willing to work on-site from Joglo, West Jakarta.
Key responsibilities:
- Develop and execute a monthly content planning and mood board for Instagram and TikTok.
- Create and implement social media campaign strategies to enhance brand awareness, increase impressions, boost follower growth, and improve engagement rates.
- Collaborate with designers, videographers, photographers, and content creators to produce impactful and cohesive social media content.
- Review content output, including visual photos & videos, audio, and copywriting, to ensure alignment with brand guidelines and messaging.
- Analyze competitor activity to identify opportunities for diversification, expansion, and improved engagement with the target audience.
- Brainstorm and contribute to the generation of campaign ideas, innovative social engagement strategies, and compelling digital content.
- Maintain brand values by ensuring consistent copy and visual tone in line with brand guidelines.
- Leading execution of photoshoot and videoshoot to achieve desired outcome (timekeeping against rundown, talent briefing, styling, monitoring output vs planning).
Qualifications
- Minimum 3 years in content management/social media; having with a minimum of 1 year fashion experience will be a big plus.
- Bachelor's degree in Marketing or related field.
- Strong social media campaign skills.
- Excellent strategic thinking and problem-solving.
- Proficient in data-driven insights.
- Exceptional communication skills.
- Detail-oriented with brand consistency.
- Willing to work on-site from Joglo, West Jakarta.