Country Performance Marketing Manager
Salary undisclosed
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It's fun to work in a company where people truly BELIEVE in what they're doing!
Job Description
Requirements
Education:
If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!
Job Description
- Strategy and Planning:
- Develop and implement comprehensive performance marketing strategies that align with overall business objectives.
- Conduct market research and competitor analysis to identify opportunities and stay ahead of trends.
- Set and manage performance marketing budgets, allocating resources efficiently across various channels.
- Define key performance indicators (KPIs) and metrics to track campaign success and measure ROI.
- Campaign Management and Optimization:
- Oversee the planning, execution, and optimization of performance marketing campaigns across various digital channels, including search (SEM), display, social media, affiliate marketing, etc
- Drive continuous improvement of marketing campaigns through A/B testing, multivariate testing, and other optimization techniques.
- Analyze campaign data and identify areas for improvement to ensure continuous optimization.
- Reporting and Analysis:
- Develop and maintain comprehensive reporting dashboards to track and analyze campaign performance.
- Regularly communicate performance data and insights to stakeholders, including senior management and other marketing teams.
- Identify trends and opportunities from data analysis to inform future marketing strategies and tactics.
- Stay Updated on Industry Trends:
- Stay abreast of industry trends, emerging technologies, and best practices in performance marketing
- Continuously seek opportunities for innovation and improvement to maintain a competitive edge.
- Identify and implement new performance marketing channels and technologies.
- Drive innovation within the performance marketing team by staying updated with the latest trends and developments in digital marketing.
- Team Leadership and Development:
- Lead the performance marketing team, providing direction, mentorship, and support to ensure high performance and professional growth.
- Channel Mission:
- In-depth knowledge and proficiency in managing and optimizing certain channel strategy to grow the business
Requirements
Education:
- Bachelor's degree in Marketing, Business, Math, Engineering, or a related field. Advanced degree is a plus.
- Experience: Minimum 10 to 12 years of experience in performance marketing, with a proven track record of success in leadership roles. Demonstrated experience in managing and scaling performance marketing teams.
- Experience in articulating strategic issues and negotiating with senior leadership teams
- Skills: Strong analytical and strategic thinking skills. Must be data savvy and love crunching numbers Excellent understanding of paid media channels.
- Proficiency in data analysis and business intelligence tools (Google Analytics, GDS, Tableau, etc).
- Exceptional communication and interpersonal skills.
- Exposure to Product Development or technical related – basic coding skill is a plus
- Leadership Qualities: Ability to inspire and lead a diverse team. Proven ability to think both tactically and strategically. Strong decision-making and problem-solving skills. Being able to see the bigger picture and stay connected to details.
- Adaptability: Comfortable working in a dynamic and fast-paced environment. Ability to adapt strategies to meet changing market and industry trends.
- Open to challenges.
- Results-Driven: Proven track record of achieving and exceeding performance marketing KPIs and targets.
If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!
It's fun to work in a company where people truly BELIEVE in what they're doing!
Job Description
Requirements
Education:
If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!
Job Description
- Strategy and Planning:
- Develop and implement comprehensive performance marketing strategies that align with overall business objectives.
- Conduct market research and competitor analysis to identify opportunities and stay ahead of trends.
- Set and manage performance marketing budgets, allocating resources efficiently across various channels.
- Define key performance indicators (KPIs) and metrics to track campaign success and measure ROI.
- Campaign Management and Optimization:
- Oversee the planning, execution, and optimization of performance marketing campaigns across various digital channels, including search (SEM), display, social media, affiliate marketing, etc
- Drive continuous improvement of marketing campaigns through A/B testing, multivariate testing, and other optimization techniques.
- Analyze campaign data and identify areas for improvement to ensure continuous optimization.
- Reporting and Analysis:
- Develop and maintain comprehensive reporting dashboards to track and analyze campaign performance.
- Regularly communicate performance data and insights to stakeholders, including senior management and other marketing teams.
- Identify trends and opportunities from data analysis to inform future marketing strategies and tactics.
- Stay Updated on Industry Trends:
- Stay abreast of industry trends, emerging technologies, and best practices in performance marketing
- Continuously seek opportunities for innovation and improvement to maintain a competitive edge.
- Identify and implement new performance marketing channels and technologies.
- Drive innovation within the performance marketing team by staying updated with the latest trends and developments in digital marketing.
- Team Leadership and Development:
- Lead the performance marketing team, providing direction, mentorship, and support to ensure high performance and professional growth.
- Channel Mission:
- In-depth knowledge and proficiency in managing and optimizing certain channel strategy to grow the business
Requirements
Education:
- Bachelor's degree in Marketing, Business, Math, Engineering, or a related field. Advanced degree is a plus.
- Experience: Minimum 10 to 12 years of experience in performance marketing, with a proven track record of success in leadership roles. Demonstrated experience in managing and scaling performance marketing teams.
- Experience in articulating strategic issues and negotiating with senior leadership teams
- Skills: Strong analytical and strategic thinking skills. Must be data savvy and love crunching numbers Excellent understanding of paid media channels.
- Proficiency in data analysis and business intelligence tools (Google Analytics, GDS, Tableau, etc).
- Exceptional communication and interpersonal skills.
- Exposure to Product Development or technical related – basic coding skill is a plus
- Leadership Qualities: Ability to inspire and lead a diverse team. Proven ability to think both tactically and strategically. Strong decision-making and problem-solving skills. Being able to see the bigger picture and stay connected to details.
- Adaptability: Comfortable working in a dynamic and fast-paced environment. Ability to adapt strategies to meet changing market and industry trends.
- Open to challenges.
- Results-Driven: Proven track record of achieving and exceeding performance marketing KPIs and targets.
If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!