Digital Engagement & Community Growth Strategist
Salary undisclosed
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Responsibilities
- Social Media Management: Develop and execute a comprehensive social media strategy to grow the brand’s presence. Create engaging content, manage content calendars, and monitor audience interactions.
- Influencer Collaboration: Identify, build, and maintain relationships with key opinion leaders (KOLs) and key opinion consumers (KOCs). Coordinate and execute influencer campaigns, measure their impact, and negotiate partnership terms.
- Community Building: Foster and nurture a vibrant community around the brand, both online and offline. Engage with community members through various channels, organize events, and encourage user-generated content.
- Analytics & Optimization: Analyze social media and community engagement metrics to optimize campaigns. Track influencer performance and ROI, and report on community sentiment and engagement.
- Cross-Functional Collaboration: Work closely with marketing and social media teams to integrate influencer content and community activities into larger brand campaigns. Manage social media ad budgets and coordinate promotional activities.
- Proven experience in social media management, influencer marketing, and community engagement.
- Strong understanding of social media platforms, trends, and analytics tools.
- Excellent communication, negotiation, and content creation skills.
- Ability to organize and manage events and campaigns.
- Strong interpersonal skills and a passion for building and nurturing communities.
Responsibilities
- Social Media Management: Develop and execute a comprehensive social media strategy to grow the brand’s presence. Create engaging content, manage content calendars, and monitor audience interactions.
- Influencer Collaboration: Identify, build, and maintain relationships with key opinion leaders (KOLs) and key opinion consumers (KOCs). Coordinate and execute influencer campaigns, measure their impact, and negotiate partnership terms.
- Community Building: Foster and nurture a vibrant community around the brand, both online and offline. Engage with community members through various channels, organize events, and encourage user-generated content.
- Analytics & Optimization: Analyze social media and community engagement metrics to optimize campaigns. Track influencer performance and ROI, and report on community sentiment and engagement.
- Cross-Functional Collaboration: Work closely with marketing and social media teams to integrate influencer content and community activities into larger brand campaigns. Manage social media ad budgets and coordinate promotional activities.
- Proven experience in social media management, influencer marketing, and community engagement.
- Strong understanding of social media platforms, trends, and analytics tools.
- Excellent communication, negotiation, and content creation skills.
- Ability to organize and manage events and campaigns.
- Strong interpersonal skills and a passion for building and nurturing communities.