Head of Sales
Salary undisclosed
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Job Descriptions
- Merchant Acquisition & Activation
- Identify, prospect, and onboard F&B merchants (restaurants, cafés, hotels, catering businesses, etc.)
- Develop relationships with distributors and wholesalers to acquire merchants at scale.
- Educate merchants on the product benefits, pricing, and ordering process.
- Revenue Generation & Sales Growth
- Achieve sales targets by converting acquired merchants into active buyers.
- Ensure repeat orders and increase merchant basket size through upselling & cross-selling.
- Monitor merchant buying behavior and take corrective actions to improve engagement.
- Collaboration with Internal Teams
- Work closely with marketing for promotional campaigns.
- Coordinate with production & logistics to ensure seamless deliveries.
- Provide feedback to tech teams to improve merchant experience.
- Has 5+ years of experience in Sales or Business Development (F&B industries), with proven leadership experience.
- Holds a Bachelor’s degree in Business, Marketing, Sales, or a related field (MBA is a plus)
- Has strong sales and negotiation skills, with expertise in upselling and cross-selling strategies.
- Demonstrates data-driven decision-making abilities and proficiency in CRM tools.
- Excels in team leadership, cross-functional collaboration, and problem-solving.
- Has a strong network in the F&B industry, experience in digital sales, and a target-driven mindset.