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Responsibilities
- Plan, create, and edit high-quality content for various platforms, including Instagram, TikTok, YouTube, and other social media channels.
- Produce engaging visual and video content that aligns with the brand’s identity and goals.
- Collaborate with the marketing team to develop creative concepts for campaigns and seasonal promotions.
- Stay up-to-date with trends in social media, including challenges, hashtags, and viral content, and adapt them to the brand's strategy.
- Take and edit photos and videos for product showcases, behind-the-scenes content, and promotional materials.
- Write engaging captions, scripts, and descriptions that resonate with the target audience.
- Ensure all content is consistent in tone, style, and quality, adhering to brand guidelines.
- Track content performance metrics and provide insights for improvement.
- Coordinate with influencers or collaborators for joint content creation.
- Minimum 1-2 years of experience as a Content Creator or similar role, preferably in the fashion or beauty industry.
- Strong skills in photography, videography, and editing tools (e.g., Adobe Premiere Pro, Final Cut, Canva, or similar).
- Excellent understanding of social media platforms, trends, and algorithms.
- Ability to write creative and engaging copy for captions and scripts.
- Strong organizational and time management skills to handle multiple projects simultaneously.
- Creative mindset with a passion for storytelling and visual design.
- Familiarity with SEO basics and how to optimize content for better reach is a plus.
- Based in Bandung, willing to work on-site (WFO).