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Expert, Digital Marketing

Salary undisclosed

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Job Descriptions:

  • Media Planning: Develop and implement comprehensive digital media strategies across various platforms, including but not limited to social media, search engines, and display advertising. Monitor and optimize media campaigns to ensure maximum ROI and brand visibility.
  • CRM Management: Oversee the CRM strategy, including customer segmentation, targeted messaging, and customer journey optimization. Utilize CRM tools and platforms to drive customer engagement and retention.
  • Content Creation: Collaborate with the content team to develop compelling and engaging content that aligns with the overall marketing strategy. Ensure that all content is optimized for various digital channels and resonates with the target audience.
  • Strategy Development: Lead the development and execution of the digital marketing strategy, including setting goals, defining KPIs, and analyzing performance metrics. Continuously identify opportunities for growth and improvement in line with the company's objectives.
  • Leadership: Providing guidance and support to related departments and parties in order to ensure the successful implementation of campaigns and initiatives. Foster a collaborative and innovative work environment that encourages professional growth and development.
  • Performance Analysis: Monitor and analyze key performance indicators (KPIs) to measure the effectiveness of digital marketing efforts. Prepare regular reports and presentations to communicate campaign performance, insights, and recommendations to the management team.

Job Qualifications:

  • Bachelor's degree in Marketing, Business, or a related field. Master's degree is a plus.
  • Min. 5 years of experience in digital marketing esp. handling social media from digital/advertising agency
  • Proven experience in digital marketing, including media planning, CRM, and content strategy
  • Strong understanding of digital marketing tools, platforms, and best practices.
  • Demonstrated experience in managing and leading a team.
  • Excellent analytical, communication, and interpersonal skills.
  • Creative mindset with the ability to think strategically and solve complex problems.
  • Strong attention to detail and the ability to multitask in a fast-paced environment.