Product Marketing Manager/Product Strategy Marketing
Tasks & Responsibilities :
Develop and execute marketing plans for beauty products.
Creating a trend for the brand For the future with USP
Manage product launch campaigns and create key points for educational products
Monitor and analyze campaign performance along with creating educational content scripts
Build Timeline to fulfill product or campaign needs
Collaborate with product development to align products with market demands.
Create compelling product messaging and marketing materials.
Conduct market research on consumer needs and trends.
Stay updated on beauty industry trends.
Qualifications & Experience :
Bachelor’s degree in marketing, business, communications, or related field.
Experience in product marketing manager (Min 3 years) in the beauty industry or skincare.
Understanding of the beauty market and consumer behavior.
Excellent communication and presentation skills.
Creative thinker with strong problem-solving abilities.
Ability to manage multiple projects and meet deadlines.
Proficiency with marketing tools and platforms.
Passion for beauty and cosmetics.