Content & Creative Marketing Specialist

At PINTU, We are building the #1 crypto investment platform to focus on new investors in Indonesia and Southeast Asia. We know that 99% of new investors are underserved because existing solutions cater to the 1% who are pros and early adopters hence we built an app that helps them to learn, invest and sell cryptocurrencies in one click away.

We’re looking for a Content & Creative Marketing Specialist who will be part of Marketing & Community team.

What You’ll Be Doing

You will be responsible to you will work together with marketing, external contractors, and other internal division to strategize, and create visually appealing, high-quality creative outputs.

In this role, you will:

• Develop exciting marketing ideations which includes concept of Video Ads, Key Visuals, Growth hack campaigns, KOL activations, OOH concepts, PR stunts, etc.
• Provide market learnings, competitive analysis, and global references of successful marketing campaigns that can be used as source of inspirations for PINTU.
• Work closely with Brand, PR, Social Media, and Community Team to support their initiatives with quality content and creative executions.
• Develop copy for marketing materials including: video ad script, audio ad script, promotional copy for banners, social media, blog, email marketing, community channels, OOH materials, and PR articles
  
  

Authority:

• Manage and execute creative content plan for Pintu’s marketing department ie. product marketing, social media, performance marketing, PR, and growth.
• Come up with a creative communication plan to help achieve Pintu’s marketing goals.
  
  

Requirements:

• At least 2 years professional experience as copywriter / creative strategist in the creative industry (agency), content marketer, or marketing communications role.
• Familiarity with online and offline media channels to target Gen-Z and millenials.
• Diligent and high integrity in managing a big marketing budget for media buying.
• Strong written & verbal communication skills in both Bahasa and English.
• Proficient in using spreadsheets, google docs, slides.
• Positive vibes, perseverance, and most importantly you’re passionate about crypto!
  
  

Why You Should Join Us

• We are a well-funded crypto brokerage that is fully licensed and compliant in Indonesia serving a market that is massively growing and presents a large upside due to low penetration in the market.
• We hire and work with A+ talent, working alongside other individuals who have led teams across multiple industries including fintech, finance, and regional tech unicorns.
• We have a flat hierarchy and make decisions in hours not months, with a work ethos where we prioritize speed and execution. The candidate will also have the ability to make decisions quickly.
• You will build relationships and work with top-tier teams in the crypto space and can become an industry shaper.
  
  

Let’s Realise a Cryptocurrency Bank for Everyone!

We are building the #1 cryptocurrency bank for everyone to accelerate the transition to an open financial system

We have impacted many lives but there’s still plenty to do and we can’t do it alone. You can learn more about us

What is PINTU?

PINTU is a blockchain-based digital investment app that focuses on new investors. We have created a user-friendly app that helps new investors to learn, buy and invest cryptocurrency one click away.

Our agility and firm hold on our core purpose and values have allowed us to remain resilient and thrive through tumultuous times.