Instructional Designer

We are seeking a Senior Instructional Designer with expertise in aligning content with Bloom's Taxonomy and a strong understanding of IBM’s style and brand guidelines. The ideal candidate will be responsible for developing high-quality learning experiences that drive measurable outcomes and foster high levels of learner engagement. This role requires a creative thinker who can strategically approach content development to support learners at various stages, ensuring alignment with instructional best practices and corporate objectives.

Key Responsibilities:

• Content Development: Design and develop engaging, learner-centered instructional materials across various formats (eLearning modules, virtual instructor-led training, blended learning, job aids, assessments, etc.) that align with IBM’s brand and style guidelines.
• Learning Outcome Alignment: Utilize Bloom's Taxonomy to structure content that supports clear, measurable learning objectives and outcomes.
• Instructional Strategy: Develop and implement instructional strategies that maximize engagement and retention, integrating adult learning theories, active learning principles, and interactive methodologies.
• Assessment Design: Create effective assessments that accurately measure learning outcomes, enabling continuous improvement and adaptation of content based on learner performance.
• Stakeholder Collaboration: Partner with subject matter experts (SMEs), project managers, and other stakeholders to ensure content accuracy, relevancy, and alignment with business goals.
• Quality Assurance: Review and refine instructional content to ensure adherence to IBM’s quality standards, maintaining consistency, clarity, and engagement across all learning products.
• Learning Analytics: Use data and feedback from assessments and learner interactions to evaluate content effectiveness and make data-driven recommendations for continuous improvement.

Required Qualifications:

• Bachelor’s degree in Instructional Design, Education, Educational Technology, or a related field (Master’s degree preferred).
• 3+ years of instructional design experience in corporate or technology settings, ideally with familiarity in working with IBM or similar technology organizations.
• Demonstrated experience applying Bloom's Taxonomy in the design of instructional materials.
• Proficiency in eLearning authoring tools (e.g., Articulate Storyline, Adobe Captivate, Camtasia) and Learning Management Systems (LMS).
• Strong knowledge of adult learning theories and best practices in content development for digital learning environments.
• Exceptional writing, editing, and presentation skills, with a keen eye for detail and quality.
• Ability to manage multiple projects simultaneously, prioritize tasks, and meet deadlines in a fast-paced, collaborative environment.

Preferred Skills:

• Knowledge of data analytics in learning and development, with the ability to interpret data to optimize instructional content.
• Familiarity with IBM’s corporate style and branding, including experience working within established corporate design frameworks.
• Experience with gamification, simulations, and other innovative learning strategies that enhance engagement and knowledge retention.
• This role is an exciting opportunity for a forward-thinking instructional designer to make a meaningful impact on learner engagement and skill development within a respected, global organization.