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Overview:
As an E-commerce/Marketplace Specialist, you will play a key role in driving the online growth of our brand by optimizing and managing our presence on various e-commerce platforms. This role requires expertise in campaign management, platform strategy, and brand alignment to ensure a consistent and effective market reach.
Key Responsibilities:Campaign Planning and Execution
- Collaborate with cross-functional teams to plan and execute impactful campaigns.
- Develop comprehensive e-commerce marketing plans that target relevant audiences.
- Ensure seamless coordination between online and offline campaigns.
Platform Strategy
- Create and optimize strategic plans for all major e-commerce platforms to maximize revenue.
- Stay updated on platform updates and industry best practices to enhance performance.
E-commerce Marketing
- Develop and implement effective marketing strategies tailored for each platform.
- Optimize product listings for search and visibility.
- Manage paid advertising campaigns to maximize ROI and engagement.
Content and Brand Management
- Ensure consistent brand messaging across all digital touchpoints.
- Develop and maintain brand guidelines specific to the e-commerce environment.
- Create engaging content, including product descriptions, that align with the brand voice.
- Bachelor's Degree in Marketing, Business Administration, or a related field.
- 2-3 years of experience as an e-commerce or marketplace specialist, or in a similar role.
- Hands-on experience with major e-commerce platforms like Shopee, TikTok, and Lazada.
- Strong proficiency in Excel/spreadsheet formulas for data analysis.
- Solid understanding of digital marketing principles, tools, and marketplace metrics.
- Excellent analytical and communication skills to optimize platform performance and collaborate across teams.
Ready to take your e-commerce expertise to the next level? Apply now to join our team and help shape the future of online retail at Macaca!
Apply via :
s.id/macacrew
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