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(Global Retail Finance) Senior Crypto Wealth Management Acquisition Lead

Salary undisclosed

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About the Company

Our company is a local peer-to-peer lending platform that offers unsecured loan facilities to individuals. With a strong commitment to improving financial accessibility, we aim to provide quality financial services to millions of people across Indonesia. Our mission is to empower individuals and communities to achieve their dreams at every stage of life. Since its inception, the platform has facilitated a total loan accumulation of IDR 44 trillion, with IDR 11.91 trillion disbursed in the current year alone. We currently manage IDR 3.02 trillion in outstanding loans, serving 6 million individual borrowers through 10.51 million active transactions.


We are looking for a dynamic and experienced Customer Acquisition Lead with a strong background in the cryptocurrency industry. This role will be responsible for developing innovative sales strategies aimed at high-net-worth clients, connecting traditional wealth management solutions with emerging assets like crypto and P2P products. The ideal candidate will lead the Financial Advisor (FA) team in converting and maintaining a robust high-net-worth client base, ensuring our products become key components of their portfolios.

Key Responsibilities:

  • Sales Strategy Development:
    Leverage your experience in the cryptocurrency industry to create differentiated sales strategies for high-net-worth clients. Develop a bridge between traditional financial assets and emerging asset categories, such as crypto and P2P, positioning our products as essential investments for high-net-worth individuals.

  • Team Recruitment & Training:
    Recruit and train a high-performing Financial Advisor (FA) team. Use your industry knowledge to ensure the team is well-equipped to target and engage high-net-worth clients effectively, promoting the company's financial products in the crypto and P2P space.

  • Client Acquisition & Relationship Management:
    Lead the FA team in approaching, converting, and maintaining relationships with high-net-worth clients. Ensure that our crypto and P2P products become integral to their investment portfolios through personalized strategies and ongoing relationship management.

  • Market Analysis & Strategy Optimization:
    Incorporate insights and trends from the crypto asset industry into the sales of P2P wealth management products. Collect and analyze market feedback, provide recommendations for product improvements, and adjust sales strategies to meet evolving market demand.

  • Cross-Functional Collaboration:
    Collaborate with product, marketing, and compliance teams to ensure that customer acquisition strategies align with company goals and regulatory requirements, while maximizing sales performance and market share in the cryptocurrency sector.


  • Qualifications:

  • Industry Experience:
    Minimum of 3 years of experience in sales or business development within cryptocurrency funds, exchanges, or blockchain companies. Candidates with additional wealth management experience will be given preference.

  • Customer Acquisition Expertise:
    Deep understanding of customer acquisition models and operational mechanisms within the cryptocurrency industry. Proven ability to design and implement innovative and effective sales strategies for financial products.

  • Leadership & Team Management:
    Strong leadership skills with experience in recruiting, managing, and motivating teams of financial advisors. Ability to drive sales growth and performance across distributed teams.

  • High-Net-Worth Client Management:
    Extensive experience managing relationships with high-net-worth clients. Demonstrated success in converting high-net-worth individuals into loyal customers and integrating crypto/P2P products into their wealth portfolios.

  • Strategic Thinking & Market Awareness:
    Strong analytical skills, with the ability to incorporate market trends, customer feedback, and industry insights into actionable sales strategies that support product improvement and market expansion.