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Company Description
TNP Group specializes in family-oriented products, offers a wide range of maternity, baby, kids, family, and lifestyle items. Established in 2012, TNP has grown significantly and is well-respected in the industry. The company values partnerships with top brands, sales channels, hospitals, and key opinion leaders to expand its global distribution network and provide quality products to customers worldwide.
Role Description
This is a full-time on-site role for a Live Stream Lead at TNP Group in Kelapa Gading. The Live Stream Lead is pivotal in planning, hosting, and managing live stream events to showcase and promote family-oriented products. The ideal candidate will coordinate with hosts and the online team, engage with viewers, analyze performance data, and develop strategies to boost live performance and sales.
Responsibilities:
- Plan, host, and manage live stream events on platforms such as TikTok and Shopee.
- Coordinate with the host and online teams, set schedules, and ensure smooth live stream execution.
- Interact with viewers to enhance engagement and sales.
- Monitor and analyze live stream performance, providing insights to improve future events.
- Actively contribute to developing strategies for boosting live stream performance.
- Act as a host during live streams, effectively selling products to viewers.
Qualifications:
- Bachelor's degree in Marketing, Communications, or a related field.
- Proven experience managing live stream events, particularly on TikTok and Shopee.
- Proficiency in data reporting (Excel) and basic data analysis.
- Strong communication and presentation skills.
- Familiarity with family-oriented products and market trends.
- Expertise in social media platforms and live streaming tools.
- Ability to multitask and thrive in a fast-paced environment.
- Excellent organizational and project management skills.
- Creative thinker with strong problem-solving abilities.
- Willing to work in Kelapa Gading, Jakarta Utara.