Digital Marketing Officer

Company Description

ONE derland Enterprise is a diverse business with commercial interests in education, immigration consultancy, energy, resort development, and recruitment. Based in Perth, the company operates in Indonesia and Australia, with a strong focus on professional growth and employee well-being. With over a decade of experience, we are a goal-driven organization that values our people above all else.

Role Description

This is a full-time on-site role for a Digital Marketing Officer at ONE derland Enterprise in Denpasar. The Digital Marketing Officer will be responsible for :

• Create and execute digital marketing strategies to achieve company objectives and drive business growth.
• Identify target audiences and develop comprehensive digital marketing plans tailored to each segment.
• Produce compelling and relevant content for digital platforms, including websites, blogs, social media, and email campaigns.
• Oversee and optimize campaigns on platforms like Google Ads and Meta Ads to maximize ROI.
• Conduct keyword research and implement on-page and off-page SEO strategies to enhance organic search rankings.
• Develop and execute strategies to increase engagement and grow the company’s online presence across social media platforms.
• Monitor social media channels, respond to comments and messages, and analyze performance to ensure continuous improvement.
• Utilize tools such as Google Analytics to track website traffic, campaign performance, and other key metrics, providing actionable insights.
• Work closely with the marketing team, design team, and other departments to ensure cohesive and integrated marketing efforts.

Qualifications

• Bachelor’s degree in Marketing, Business, Communications, or a related field.
• Proven experience in digital marketing, ideally in a similar role.
• Proficiency in English
• Strong knowledge of digital marketing tools and platforms, including Google Analytics, Google Ads, social media platforms, and email marketing systems.
• Familiarity with SEO/SEM best practices and related tools.
• Experience with content management systems.
• Excellent written and verbal communication skills.
• Prefer a candidate who resides in Bali or is willing to work in the Denpasar area