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Job Title: Content Writer
Location: Remote
Job Type: Full-time
About Us:
Gini Talent is a dynamic and forward-thinking HR & Search & Selection Services company that values creativity, innovation, and the power of storytelling. We are seeking a talented Content Writer to join our team and help us communicate our message effectively to a diverse audience.
Job Summary:
As a Content Writer, you will be responsible for creating engaging, informative, and high-quality content across a variety of platforms. You will work closely with our marketing and product teams to develop content that aligns with our brand voice, drives engagement, and meets business goals.
Key Responsibilities:
- Research, write, edit, and proofread content for blogs, articles, social media, website copy, email campaigns, and other marketing materials.
- Collaborate with marketing, product, and design teams to create compelling content that aligns with our brand and messaging.
- Optimize content for SEO, including the use of keywords, meta descriptions, and other best practices.
- Stay up-to-date with industry trends and generate ideas for new content topics.
- Adapt writing style to different audiences, industries, and formats.
- Ensure all content is consistent with brand voice, style, and tone.
- Monitor content performance and suggest improvements to drive traffic and engagement.
- Assist in content strategy development and planning.
Qualifications:
- Proven experience as a Content Writer, Copywriter, or similar role.
- Excellent writing, editing, and proofreading skills.
- Strong research skills and the ability to write on a variety of topics.
- Familiarity with SEO best practices and tools (e.g., Google Analytics, Ahrefs, etc.).
- Ability to meet deadlines and manage multiple projects simultaneously.
- Strong attention to detail.
- Experience with content management systems (e.g., WordPress).
- Bachelor’s degree in English, Journalism, Marketing, Communications, or a related field (preferred).
Preferred Skills:
- Experience in writing for Human Resources & Recruitment.
- Knowledge of social media platforms and content promotion strategies.
- Experience with graphic design tools (e.g., Canva) or basic HTML skills.
Benefits:
- Flexible working hours
- Opportunities for career growth and development
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