Head of Content & Digital Marketing

We are hiring for a Head of Content & Digital Marketing with Asia Commodity Market (ACM) in Indonesia, Jakarta.

Asia Commodity Market (ACM) is a registered commodity auction marketplace licensed by the Indonesian Ministry of Trade and regulated by BAPPEBTI, (Badan Pengawas Perdagangan Berjangka Komoditi). As the global demand for Indonesian commodities continues to grow, ACM was established in 2016 to provide market participants with an efficient and organised trading venue, addressing the needs of both Indonesian and international market participants in areas of physical trading, logistics, risk management, digital trade finance facilitation, asset management and trade repository. For more information, please visit www.asiacommodity.market.

Key Responsibilities:

• Assist in developing global marketing strategies that align with the company’s business objectives and brand vision.
• Develop and implement global marketing execution plans that align with business goals and objectives.
• Lead the digital and content marketing team, providing guidance and support to ensure high-quality execution of marketing strategies.
• Work closely with the global marketing team to execute marketing campaigns across various channels and markets.
• Conduct market research and analysis to identify new opportunities and areas for growth.
• Assist in the creation of marketing content, including writing, editing, and proofreading of marketing collateral.
• Create and manage marketing materials, including brochures, presentations, and website content.
• Support the development and management of social media channels, including content creation, posting, and engagement.
• Collaborate with cross-functional teams, including sales, product, and design teams, to ensure alignment on marketing initiatives.
• Monitor and report on marketing campaign performance, utilizing data analytics to produce data-driven decisions and optimizations.
• Monitor and analyze the effectiveness of marketing campaigns and adjust strategies as needed.
• Stay up to date with the latest marketing trends and techniques.
• Build relationships with key stakeholders, including customers, partners, and vendors.
• Manage and optimize SEO (Search Engine Optimization) strategies to improve keyword rankings, organic traffic, and overall website visibility.
• Design, launch, and manage SEM (Search Engine Marketing) campaigns, including paid search ads, to drive targeted traffic and achieve marketing goals.
• Oversee the activation and management of advertising accounts across platforms such as Google Ads and social media.
• Ensure effective coordination and communication within the marketing team and across departments to drive successful campaign execution and align on broader business goals.

Qualifications:

• 5+ years of experience in digital marketing, content creation, or a similar role, with demonstrated success in executing marketing campaigns across various channels.
• Bachelor’s Degree in Marketing, Communications, Business, or a related field, or equivalent professional experience.
• Proven experience in managing and leading a marketing team, with a strong understanding of leadership and team-building principles.
• In-depth knowledge of SEO, SEM, and digital advertising platforms such as Google Ads, social media ads, and content distribution networks.
• Strong analytical skills and experience using marketing performance tools (e.g., Google Analytics, SEMrush, etc.) to drive data-driven decisions and campaign optimizations.
• Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
• Strong attention to detail, with a demonstrated ability to manage multiple projects and priorities in a fast-paced environment.
• Experience with content management systems (CMS), social media platforms, and email marketing software.
• Proficient in digital marketing tools and software, such as Google Analytics, HubSpot, or equivalent.
• Fluent in English (both spoken and written), with excellent writing and editing skills.
• Up-to-date with the latest trends and best practices in digital marketing and content strategy.
• Portfolio of previous work showcasing successful digital marketing campaigns, content creation, and team leadership experience.